Il Tralcetto

Our historical brand “Il tralcetto” is characterized by the unique knotty bit of cane, a tralcio, applied patiently handly bottle after bottle.
It is an unmistakable logo that symbolize Italo Cescon image to Italy and to the world and that yields a message: our love for earth and dedication to work. It still symbolize our family and communicated the unchanging principles that inspire our efforts: tradition and genuineness.

History

The idea of the "tralcetto" was born on a winter’s day of rest and meditation for the men working in the vineyard. While collecting the vines that had been pruned, grandmother Anna saved a small piece of vine and placed it in her apron pocket. When she returned home, she was assisted by her son Italo, who was a wine grower, to tie the piece of vine (tralcetto) with a string at the neck of a wine bottle. Doing this symbolized that the wine had been grown from that vine, and that it had been produced through the hard work of grandmother Anna’s hands.

From that moment on, in 1957, the story of the “tralcetto” began and still identifies today Italo Cescon’s classic production of genuineness, representing the wine and the simple way to preserve it.